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Lessons from 2017 political campaigns
essyk
#1 Posted : Friday, August 11, 2017 11:08:00 PM
Rank: Elder


Joined: 11/15/2011
Posts: 4,518
Yeah go on if you have any observations.

The dos and dont's of an effective political campaign for those wazuans aspiring to run in 2022.

I have learnt that numbers and euphoria do not translate into votes.

and a lot of other stuff..
"The true measure of a man is how he treats someone who can do him absolutely no good.
Amores
#2 Posted : Friday, August 11, 2017 11:11:32 PM
Rank: Elder


Joined: 11/25/2011
Posts: 2,103
Location: Nrb
Don't whip emotions by words such as historical injustices yadayada

If you want to run, have a record to run on;Kenyans are scrutinizing stuff than before.
I am happy
alma1
#3 Posted : Friday, August 11, 2017 11:17:17 PM
Rank: Elder


Joined: 9/19/2015
Posts: 2,871
Location: hapo
I for one after seeing the celebrations today have realised. There is a group of people who don't vote individually. They vote as a community. I'm not talking about Raila. I saw a kid with no money no financing get elected as MCA against millions poured.

I have also learned that when someone attacks you personally. Don't wait for the press release. Kabogo in point.

I have also learned that sometimes actually working or pretending to work, works. So the media is not the enemy. Use them. Case in point Alfred Mutua.

I have also learned that bloggers in your team need a manager. Case in point Nasa bloggers vs Jubilee bloggers. The difference is like night and day. One team had millions of followers. Another team had one message hammered over and over and over again until it stuck.

I have also personally learned. That my personal beliefs are not what other people think. Case in point. Alma with his in the air emotional thinking. Bonnie with his 2030 thinking. Yet, Moha had been campaigning for 2 years. He had to show me that to make me believe.

Lastly I have learned. I loose tongue may be sexy in bed but not in politics. Raila lost when those guys who were not going to wake for Uhuru heard about sijui Kalonzo and Raila in Kajiado. If you want a loose tongue, use it only in wazua.

Very lastly. I have also learned that there are some people who are inherently tribal. You can't change them. All you can do is just point it out.Arguing with them doesn't help any cause.
Thieves are not good people. Tumeelewana?

murchr
#4 Posted : Friday, August 11, 2017 11:24:01 PM
Rank: Elder


Joined: 2/26/2012
Posts: 15,980
Alma doesnt seem to understand why Mutua won. After the Wavinya wave swept ukambani, her goons were over confident and went on destroying Mutua's water/Solar projects and when the local mwanainchi saw this, they remembered the old days of suffering and turned against her.

PS she won in only 2 constituencies (Kathiani and Mavoko which was once part of Kathiani)

Lesson: Demography The youngest voter was born in 1999. These kids know nothing about street protests and the kind of stuff that excited Alma and Orengo in the 90s. They are connecting more with Uhuru than Raila
"There are only two emotions in the market, hope & fear. The problem is you hope when you should fear & fear when you should hope: - Jesse Livermore
.
alma1
#5 Posted : Friday, August 11, 2017 11:31:25 PM
Rank: Elder


Joined: 9/19/2015
Posts: 2,871
Location: hapo
murchr wrote:
Alma doesnt seem to understand why Mutua won. After the Wavinya wave swept ukambani, her goons were over confident and went on destroying Mutua's water/Solar projects and when the local mwanainchi saw this, they remembered the old days of suffering and turned against her.

PS she won in only 2 constituencies (Kathiani and Mavoko which was once part of Kathiani)

Lesson: Demography The youngest voter was born in 1999. These kids know nothing about street protests and the kind of stuff that excited Alma and Orengo in the 90s. They are connecting more with Uhuru than Raila


You see, murchr, I'm learning. This is the first Kenyan election I've ever been in Kenya 24 hours. So I have no problem learning. It's called the need to know the market. Does't mean you stop selling chocolate, just means you cover the chocolate in a better looking package.

I'm learning.

Uhuru as I told you before is now gone. I expected one of these fellas to go. For good. One is gone for good, the other has 2 years to make his legacy. So he's also not important. Especially if he issues another mnataka nifanye nini statement.

So I'm also learning why Mandago won. Why Joho won. Why Sonko won. Why Ole Lenku won. Trust me, I learn fast. Especially from the loses.

The template is Moha Jicho Pevu.

Mambo ya Sipite na Mutua are actually irrelevant. You look for the outliers who have shocked. Then replicate those ones.

The demographics in Kenya are made from the MCA's. In Nyeri none came back. In Uasin Gishu, figia wote. This was a very emotional election with Raila in it. Next time it's about "where's the money bitch". I would like to know your opinion on my last statement.
Thieves are not good people. Tumeelewana?

murchr
#6 Posted : Friday, August 11, 2017 11:36:56 PM
Rank: Elder


Joined: 2/26/2012
Posts: 15,980
alma1 wrote:
murchr wrote:
Alma doesnt seem to understand why Mutua won. After the Wavinya wave swept ukambani, her goons were over confident and went on destroying Mutua's water/Solar projects and when the local mwanainchi saw this, they remembered the old days of suffering and turned against her.

PS she won in only 2 constituencies (Kathiani and Mavoko which was once part of Kathiani)

Lesson: Demography The youngest voter was born in 1999. These kids know nothing about street protests and the kind of stuff that excited Alma and Orengo in the 90s. They are connecting more with Uhuru than Raila


You see, murchr, I'm learning. This is the first Kenyan election I've ever been in Kenya 24 hours. So I have no problem learning. It's called the need to know the market. Does't mean you stop selling chocolate, just means you cover the chocolate in a better looking package.

I'm learning.

Uhuru as I told you before is now gone. I expected one of these fellas to go. For good. One is gone for good, the other has 2 years to make his legacy.

So I'm also learning why Mandago won. Why Joho won. Why Sonko won. Why Ole Lenku won. Trust me, I learn fast. Especially from the loses.

The template is Moha Jicho Pevu.

Mambo ya Sipite na Mutua are actually irrelevant. You look for the outliers who have shocked. Then replicate those ones.


Joho Sonko Lenku Mandago are not outliers. They all had the ticket that would propel them. The outlier was Mutua, you forget on Tuesday (polling day) you told us that he's gone? The woman had the ticket, family name (ndeti) and a grand child of Muindi mbingu but she messed up when she went the destruction mode. Wanjiku ameerevuka
"There are only two emotions in the market, hope & fear. The problem is you hope when you should fear & fear when you should hope: - Jesse Livermore
.
alma1
#7 Posted : Friday, August 11, 2017 11:41:33 PM
Rank: Elder


Joined: 9/19/2015
Posts: 2,871
Location: hapo
murchr wrote:
alma1 wrote:
murchr wrote:
Alma doesnt seem to understand why Mutua won. After the Wavinya wave swept ukambani, her goons were over confident and went on destroying Mutua's water/Solar projects and when the local mwanainchi saw this, they remembered the old days of suffering and turned against her.

PS she won in only 2 constituencies (Kathiani and Mavoko which was once part of Kathiani)

Lesson: Demography The youngest voter was born in 1999. These kids know nothing about street protests and the kind of stuff that excited Alma and Orengo in the 90s. They are connecting more with Uhuru than Raila


You see, murchr, I'm learning. This is the first Kenyan election I've ever been in Kenya 24 hours. So I have no problem learning. It's called the need to know the market. Does't mean you stop selling chocolate, just means you cover the chocolate in a better looking package.

I'm learning.

Uhuru as I told you before is now gone. I expected one of these fellas to go. For good. One is gone for good, the other has 2 years to make his legacy.

So I'm also learning why Mandago won. Why Joho won. Why Sonko won. Why Ole Lenku won. Trust me, I learn fast. Especially from the loses.

The template is Moha Jicho Pevu.

Mambo ya Sipite na Mutua are actually irrelevant. You look for the outliers who have shocked. Then replicate those ones.


Joho Sonko Lenku Mandago are not outliers. They all had the ticket that would propel them. The outlier was Mutua, you forget on Tuesday (polling day) you told us that he's gone? The woman had the ticket, family name (ndeti) and a grand child of Muindi mbingu but she messed up when she went the destruction mode. Wanjiku ameerevuka


You are right. I made that statement. Meaning there was something I did not see.

Are you saying the outlier is Mutua because of pushing the development agenda? Or what are you saying?

I have seen Oparanya my friend made mince meat of the bull fighter. If you have been to Kakamega. Oparanya has done more work than Mutua without a single TV there.

So in case, I agree with you. What are you saying? What have you learned from the losers and winners? Without mentioning Raila. Even Angelica Ann agrees he should have retired last time.

Thieves are not good people. Tumeelewana?

murchr
#8 Posted : Friday, August 11, 2017 11:43:57 PM
Rank: Elder


Joined: 2/26/2012
Posts: 15,980
alma1 wrote:
murchr wrote:
alma1 wrote:
murchr wrote:
Alma doesnt seem to understand why Mutua won. After the Wavinya wave swept ukambani, her goons were over confident and went on destroying Mutua's water/Solar projects and when the local mwanainchi saw this, they remembered the old days of suffering and turned against her.

PS she won in only 2 constituencies (Kathiani and Mavoko which was once part of Kathiani)

Lesson: Demography The youngest voter was born in 1999. These kids know nothing about street protests and the kind of stuff that excited Alma and Orengo in the 90s. They are connecting more with Uhuru than Raila


You see, murchr, I'm learning. This is the first Kenyan election I've ever been in Kenya 24 hours. So I have no problem learning. It's called the need to know the market. Does't mean you stop selling chocolate, just means you cover the chocolate in a better looking package.

I'm learning.

Uhuru as I told you before is now gone. I expected one of these fellas to go. For good. One is gone for good, the other has 2 years to make his legacy.

So I'm also learning why Mandago won. Why Joho won. Why Sonko won. Why Ole Lenku won. Trust me, I learn fast. Especially from the loses.

The template is Moha Jicho Pevu.

Mambo ya Sipite na Mutua are actually irrelevant. You look for the outliers who have shocked. Then replicate those ones.


Joho Sonko Lenku Mandago are not outliers. They all had the ticket that would propel them. The outlier was Mutua, you forget on Tuesday (polling day) you told us that he's gone? The woman had the ticket, family name (ndeti) and a grand child of Muindi mbingu but she messed up when she went the destruction mode. Wanjiku ameerevuka


You are right. I made that statement. Meaning there was something I did not see.

Are you saying the outlier is Mutua because of pushing the development agenda? Or what are you saying?

I have seen Oparanya my friend made mince meat of the bull fighter. If you have been to Kakamega. Oparanya has done more work than Mutua without a single TV there.

So in case, I agree with you. What are you saying? What have you learned from the losers and winners? Without mentioning Raila. Even Angelica Ann agrees he should have retired last time.



From what i know of Kakamega, the hospital is a MESS. The roads are a MESS. The auditor general thinks the books are a MESS. Bullfighter can renew his medical license and go on to see patients because even as a senator he did nothing but make noise
"There are only two emotions in the market, hope & fear. The problem is you hope when you should fear & fear when you should hope: - Jesse Livermore
.
essyk
#9 Posted : Friday, August 11, 2017 11:45:43 PM
Rank: Elder


Joined: 11/15/2011
Posts: 4,518
Don't underestimate the power of a vote.Listen to the wishes of the locals and respect them even if it means disagreeing with your masters.

Case in point Bomet and nyali.
"The true measure of a man is how he treats someone who can do him absolutely no good.
alma1
#10 Posted : Friday, August 11, 2017 11:46:55 PM
Rank: Elder


Joined: 9/19/2015
Posts: 2,871
Location: hapo
Supposing for example I want to beat Ichungwa and Oparanya. Forget about Mutua coz he's a media fiend.

Ichungwa and Oparanya are fantastic examples of people you can't beat. So they have all those vehicles. So did Kabogo. So how do I beat them?


Murchr, I have no problem with my attitude since I shall never be a candidate. But next time with Ruto running, my fren, niko. So essyk asked a question I'd like to know without having to sift through the last five years of wazua posts and the next 2.

Trust me, Murchr, I'm not a Nasa or Jubilee blogger. I want to know. Coz I know for sure. I ain't voting for Ruto even if he has Jesus holding his hand. For that I'll do the work pro-bono. Call it personal.

By the way Murchr, Kakamega may be a mess according to your standards. But before Oparanya came had you ever seen the place?
Thieves are not good people. Tumeelewana?

Impunity
#11 Posted : Saturday, August 12, 2017 10:51:39 AM
Rank: Elder


Joined: 3/2/2009
Posts: 26,330
Location: Masada
murchr wrote:
alma1 wrote:
murchr wrote:
Alma doesnt seem to understand why Mutua won. After the Wavinya wave swept ukambani, her goons were over confident and went on destroying Mutua's water/Solar projects and when the local mwanainchi saw this, they remembered the old days of suffering and turned against her.

PS she won in only 2 constituencies (Kathiani and Mavoko which was once part of Kathiani)

Lesson: Demography The youngest voter was born in 1999. These kids know nothing about street protests and the kind of stuff that excited Alma and Orengo in the 90s. They are connecting more with Uhuru than Raila


You see, murchr, I'm learning. This is the first Kenyan election I've ever been in Kenya 24 hours. So I have no problem learning. It's called the need to know the market. Does't mean you stop selling chocolate, just means you cover the chocolate in a better looking package.

I'm learning.

Uhuru as I told you before is now gone. I expected one of these fellas to go. For good. One is gone for good, the other has 2 years to make his legacy.

So I'm also learning why Mandago won. Why Joho won. Why Sonko won. Why Ole Lenku won. Trust me, I learn fast. Especially from the loses.

The template is Moha Jicho Pevu.

Mambo ya Sipite na Mutua are actually irrelevant. You look for the outliers who have shocked. Then replicate those ones.


Joho Sonko Lenku Mandago are not outliers. They all had the ticket that would propel them. The outlier was Mutua, you forget on Tuesday (polling day) you told us that he's gone? The woman had the ticket, family name (ndeti) and a grand child of Muindi mbingu but she messed up when she went the destruction mode. Wanjiku ameerevuka


Who was Ndeti?Was he "great" like the Koinanges ?
And didn't know she is grand daughter to Muindi Mbingu...kwanza I thought Mbingu wad actually a mhindi.
Portfolio: Sold
You know you've made it when you get a parking space for your yatcht.

Invepreneur
#12 Posted : Saturday, August 12, 2017 3:47:24 PM
Rank: New-farer


Joined: 12/14/2015
Posts: 29
alma1 wrote:
Supposing for example I want to beat Ichungwa and Oparanya. Forget about Mutua coz he's a media fiend.

Ichungwa and Oparanya are fantastic examples of people you can't beat. So they have all those vehicles. So did Kabogo. So how do I beat them?


Murchr, I have no problem with my attitude since I shall never be a candidate. But next time with Ruto running, my fren, niko. So essyk asked a question I'd like to know without having to sift through the last five years of wazua posts and the next 2.

Trust me, Murchr, I'm not a Nasa or Jubilee blogger. I want to know. Coz I know for sure. I ain't voting for Ruto even if he has Jesus holding his hand. For that I'll do the work pro-bono. Call it personal.

By the way Murchr, Kakamega may be a mess according to your standards. But before Oparanya came had you ever seen the place?


-Pick the voters register- keep doing this as updated,
-Look at the date of birth of voters, last names, mixed names etc
-Identify pain points (includes fears) for each demographic e.g. jobs- pain point bright future; old age- pain point basic financial security; and their interest as played out/influenced by the international national, regional, local (political). Also identify people who influence them.
-Identify communication channels to reach them- social media, mainstream media, churches, mosque
-get people who control these communication channels and with influence across the channels to a point they give you priority ..even arm-twist.
-Create a personal brand that will identify with targeted demographic(s).
-craft the message into the personal brand.
-Get one main opponent- the strongest
-Create a hate-able personal brand for your opponent- this will be the basis of your counter strategy if attacked in the field or there is a shift.

- create a strategic team that guides you on what to do- not you tell what to do. the more professional and multi-talented the better.
-let strategic team hire professionals to do work.
-sell personal brand-sell message- let there be no difference.
-repeat, counter-strategy, repeat, repeat, repeat, repeat, counter-strategy........................
-rinse- repeat point above!
The hot stock is the one that everyone thinks that everyone else thinks....is the hot stock (Dixit & Nalebuff, 2008).
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