2012 wrote:I'm in that space but I can tell you that if your target audience is Kenyans then it will fail. Kenyans are never interested in behind the scenes unless if you are exposing some controversies. We are a society where nothing can ever be straight, nobody dies of normal causes etc... But maybe your angle is different.
One thing I can encourage you on is our media must produce a substantial amount of local content by law and they fall way short especially in producing quality local material, so you could be offering a life-line and make sure you go to the highest bidder because most pay horribly.
I think a great documentary can be made but not with the objective of making money immediately. With good creativity this is a story that could appeal to a much bigger audience than just Kenya. With a good story teller you can even make it into a mini series of at least 10 episodes where you can have suspense built into the end of each one to get people to tune in to the next.
The clips that we see on the news are very short. Probably only 2 or 3 minutes of a 20 or 30 minute rally so there is plenty of footage even without going into background stuff that would be interesting and fresh even for people who think they know the story. It is all about how the story is told.
The best way to fund this would be to appeal to someone philanthropic without the promise of making money immediately but someone who would want their name associated with a great production. I am not in the industry so I do not know how it works but I think this can be approached more like a fundraising thing than a business pitch.