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Cocacola Vs PepsiCo
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dunkang
#11 Posted : Monday, February 18, 2013 12:34:04 PM
Rank: Elder

Joined: 6/2/2011
Posts: 4,824
Location: -1.2107, 36.8831
FUNKY wrote:
I think Carbacid will gain and not lose as their sales will increase!! The lost sale to coca cola will be marginal and will be offset by the increase in sale to pepsi.

I can see they are making their drinks at Ruaraka and not importing, thats good.

But will they be making their own CO2 like EABL or will be buying from Carbacid. Also remember, after some hospitals started making some of their gases, BOC was to start a CO2 plant in the rift valley, would Pepsico be their 'first' customer?
Receive with simplicity everything that happens to you.” ― Rashi

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2012
#12 Posted : Monday, February 18, 2013 2:23:06 PM
Rank: Elder

Joined: 12/9/2009
Posts: 6,592
Location: Nairobi
ChessMaster wrote:
I think Pepsi will have to come with a different strategy rather than just price cutting. Although practically speaking it might be viable product loyalty might play a big role.


I actually think this was a brilliant concept/strategy to get into a market well dominated by a monopoly. Remember that their first step is to get people to try their product while they look like they are offering a choice, second is to retain. If I went to a shop I will definitely try out a pepsi since I've had coca cola all my life.

BBI will solve it :)
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ChessMaster
#13 Posted : Monday, February 18, 2013 6:33:58 PM
Rank: Elder

Joined: 2/23/2009
Posts: 1,626
2012 wrote:
ChessMaster wrote:
I think Pepsi will have to come with a different strategy rather than just price cutting. Although practically speaking it might be viable product loyalty might play a big role.


I actually think this was a brilliant concept/strategy to get into a market well dominated by a monopoly. Remember that their first step is to get people to try their product while they look like they are offering a choice, second is to retain. If I went to a shop I will definitely try out a pepsi since I've had coca cola all my life.


Pepsi is also a strong candidate to take on Coke and get a slice of the market. I liked schweppes.It presented a change from the norm. What I want to see is how they will handle their distribution and if they will introduced any new products? But the strategy will work,means more savings for people.
Uncertainty is certain.Let go
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Aguytrying
#14 Posted : Monday, February 18, 2013 8:43:44 PM
Rank: Elder

Joined: 7/11/2010
Posts: 5,040
i like the pepsi in pet bottles over cocacola. the pepsi glass bottles look hideous
The investor's chief problem - and even his worst enemy - is likely to be himself
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myfundi
#15 Posted : Monday, February 18, 2013 9:59:57 PM
Rank: Member

Joined: 7/18/2009
Posts: 21
Coca Cola Kenya sales dept is the most corrupt as far as corruption goes in the private sector. Its about time they eat humble pie with the coming of Pepsi. Let's hope pepsi sales rep do not start demanding bribes for distributorship and supply of coolers
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mukiha
#16 Posted : Tuesday, February 19, 2013 3:30:43 PM
Rank: Elder

Joined: 6/27/2008
Posts: 4,114
Sounds like a repeat of Tusker vs Castle....

I used to prefer Pepsi to Coke in the 1970s... it is sweeter

But these two global giants will take a serious beating from local producers of ready to drink fruit juices - Afia and Tamu. Afia is already giving Coke a run for their money....
Nothing is real unless it can be named; nothing has value unless it can be sold; money is worthless unless you spend it.
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2012
#17 Posted : Wednesday, February 20, 2013 11:23:32 AM
Rank: Elder

Joined: 12/9/2009
Posts: 6,592
Location: Nairobi
ChessMaster wrote:
2012 wrote:
ChessMaster wrote:
I think Pepsi will have to come with a different strategy rather than just price cutting. Although practically speaking it might be viable product loyalty might play a big role.


I actually think this was a brilliant concept/strategy to get into a market well dominated by a monopoly. Remember that their first step is to get people to try their product while they look like they are offering a choice, second is to retain. If I went to a shop I will definitely try out a pepsi since I've had coca cola all my life.


What I want to see is how they will handle their distribution


Distribution will always be a challenge for any new entrant to any market. It is the make or break because it involves trust, logistics, and people who are very well verse with system and people. It should be a 5yr plan and not rushed like Keroche or Castle.

BBI will solve it :)
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  | | Edit by user: Thursday, February 21, 2013 9:23 AM | Reason: Not specified
youcan'tstopusnow
#18 Posted : Wednesday, February 20, 2013 8:46:38 PM
Rank: Chief

Joined: 3/24/2010
Posts: 6,779
Location: Black Africa
ChessMaster wrote:
2012 wrote:
ChessMaster wrote:
I think Pepsi will have to come with a different strategy rather than just price cutting. Although practically speaking it might be viable product loyalty might play a big role.


I actually think this was a brilliant concept/strategy to get into a market well dominated by a monopoly. Remember that their first step is to get people to try their product while they look like they are offering a choice, second is to retain. If I went to a shop I will definitely try out a pepsi since I've had coca cola all my life.


Pepsi is also a strong candidate to take on Coke and get a slice of the market. I liked schweppes.It presented a change from the norm. What I want to see is how they will handle their distribution and if they will introduced any new products? But the strategy will work,means more savings for people.

Is Schweppes still in the market?
GOD BLESS YOUR LIFE
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  | | Edit by user: Wednesday, February 20, 2013 8:47 PM | Reason: Not specified
ChessMaster
#19 Posted : Wednesday, February 20, 2013 9:43:25 PM
Rank: Elder

Joined: 2/23/2009
Posts: 1,626
youcan'tstopusnow wrote:
ChessMaster wrote:
2012 wrote:
ChessMaster wrote:
I think Pepsi will have to come with a different strategy rather than just price cutting. Although practically speaking it might be viable product loyalty might play a big role.


I actually think this was a brilliant concept/strategy to get into a market well dominated by a monopoly. Remember that their first step is to get people to try their product while they look like they are offering a choice, second is to retain. If I went to a shop I will definitely try out a pepsi since I've had coca cola all my life.


Pepsi is also a strong candidate to take on Coke and get a slice of the market. I liked schweppes.It presented a change from the norm. What I want to see is how they will handle their distribution and if they will introduced any new products? But the strategy will work,means more savings for people.

Is Schweppes still in the market?


Not that I know of.
Uncertainty is certain.Let go
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Edgar65
#20 Posted : Friday, March 29, 2013 1:57:53 PM
Rank: Hello

Joined: 3/27/2013
Posts: 5
Later or soon Cock may revised their prices too because it happened all over the world. No doubt both are each other competitive but this is their strategy to cut down prices for fail the local beverages companies.
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