@Ob1 & @Sage:
A Kenyan freelancer based in Nyeri writes the story and takes the pictures. He sells it to Reuters [who pay much better than NMG]. NMG's staff reporters file their stories as well but they are not as good as the freelancer's. NMG therefore abandons it's own staff reporters and goes with the Reuters story plus picture...but the syndication contract clearly stipulates that the use must acknowledge Reuters as the source.
....that's a common phenomenon
Nothing is real unless it can be named; nothing has value unless it can be sold; money is worthless unless you spend it.