McReggae wrote:Court battlles expected????....
What for am sure John signed a nondisclosure agreement or whatever its called.HE is bond by law not to divulge any information that might be confidential or injurious to his former employer.
Anyway Airtel move just show how curious they are in getting safaricoms majic bullet which might cost them.
IF I was the CEO I would work on my strengths i.e cost advantage,network coverage and clarity of its network.
trying to fight safaricom with their hama adverts will not work until they match safaricoms product offering.
I remember YU was regarded as the cheapest network when they launched, that advantage was overtaken when airtel too the same strategy.
The only way airtel can offer a good challenge to safaricom is concentrate on its R&D come up with new exciting product offering and ignore safaricom completely because as long as they play by safaricoms rules they will continue holding the NO.2 slot.
'......to the acknowledgment of the mystery of God, and of the Father, and of Christ; 3 In whom are hid all the treasures of wisdom and knowledge.' Colossians 2:2-3