Is this cynical humor or what?

"Ninapo ng'arisha fyatu fyangu, sio fyatu pekee finafyo ng'ara"

that is the way the guy talks but it has done some tricks coz many people can recite that sentence coz it sounds funny or vague.
because of that,everyone knows its Kiwi

I think it's brilliant that they were able to get the World Athlete of the Year ( a fete never accomplished by another Kenyan) to feature in their ad before he even got the title. It's only in Kenya where our top athletes are not celebrated yet we flock to see the previous Athlete of the Year - Usain Bolt when he pays a courtesy call. You could pass Rudisha on the streets and not even know it is him but can you pass Bolt? I doubt.