Somebody has been paid. If the formula is reviewed as per the minister's directives, and you can quote me, it will be in favour of the marketers not consumers.
On a brighter note, ERC Director General Kaburu Mwirichia seems to have the balls to withstand undue pressure. Let's hope he doesn't crack. If it is left to Kiraitu to look out for us then we are finished; "Hhe hhe, hhe hhe hhe. It's like reducing prices for a Kenyan who's already too willing to pay the higher price. Hhe hhe, hhe hhe hhe!!"
Never count on making a good sale. Have the purchase price be so attractive that even a mediocre sale gives good returns.