The numerous discussions about SAB Miller's re-entry into the alcoholic beverage market are fascinating.
I am curious,

Would you (as SAB Miller);

1. buy an existing franchise? and If so which one?

2. Set up shop and grow organically? (knowing the perils that lay before you)

3. option C, enter through a different product segment ...

Discuss.

SAB Miller can't re-enter as fast as whatever is affecting EABL will batter them though in TZ & SS they are giving EABL a run for their money. Even before the current alcoholic bill was in place, EABL had already reached a point of saturation & knew that the best way of increasing income was by diversifying into new markets though this was not working so well as they caved into legal pressure in TZ and in UG people love their indigenous beer & waragi in SS SAB Miller have already established a plant.

Get in bed with Keroche